This study examines 2000 polling data and discovers that for the 2000 polls, placing the horse race question later in the survey (after "warm-up" questions) makes it less likely for voters to respond
Grimshaw, Scott D., Howard B. Christensen, David B. Magleby, and Kelly D. Patterson
Date:
2004
Discusses the Utah Colleges Exit Poll. Is a good overview of a student run exit poll, its history, and uses. Also reviews exit polling in general, providing a list of key terms.
Finkel, Steven E., Thomas M. Guterbock, and Marian J. Borg
Date:
1991
Preelection polls for the 1989 VA gov. election overestimated the vote share of the black candidate. This was due to social desirabilty and race-of-interviewer effects
Looks at the New Hamphsire polling gaffe and samples various pundits explanations, which include the Bradley effect, likelihood of voting estimates, greater possibilty of voters changing minds just be
Rebuts Wrights 1990 Legislative Quarterly Article. Wright's study does not explain why respondents overreport only their Senate vote and not presidential or House votes.